Increasing Awareness  Aided Brand Awareness with our demographic grew to 66%, up 12 points from our measurement ~2 years ago  Expansion of reach reflected in growing fine jewelry self-purchases Leveraging Influencers  Generated 68% y/y growth in fine jewelry and Partnerships orders during Valentine’s Day holiday gifting period  Launched a 10-day Earth Day campaign with Steph Shep, founder of Future Earth Personalized and Customizable Products 7

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