6 Exceptional Customer Experience Delightful Showroom Experience Tech-enabled • Custom curated inventory • 1x1 appointment vs 16 “They had plenty of staff yet nobody came to our “When we arrived she already knew our preferences and assistance. We sat for a good ten minutes until we had arranged a nice selection for us! …We felt totally decided to walk out.” comfortable when making the final decision.” vs —Customer review from large mall jeweler —Nov ’20 San Francisco showroom review 16